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GreenDot joins the Government Digital Sustainability Alliance
Ask most organisations what their technology estate consumed last month and you'll get a number. Ask where the number came from, and things get vaguer. An average. A model. A supplier coefficient applied to an assumption applied to a spreadsheet. Estimates got our industry started. They won't get it to net zero. The gap between what gets reported and what's actually happening - on the devices, the servers, the workloads drawing power right now - is the reason GreenDot exist
Jul 29


Measurement is media's real progress story
At this year's MTSS Summit, Barbara Lange closed the measurement panel with a line that stuck: you can't go on a diet if you don't weigh yourself first. It captured a real shift - media is moving from estimates toward measurement teams can act on. Dot Group's Lee Otterway joined the BBC, CBC/Radio-Canada and Greening of Streaming to explore what's measurable today, and how device-level data turns a hidden anomaly into a decision you can make the same morning. Here's the recap
Jul 14


You can't hit targets you can't see
GreenDot and the UN's Sustainability Development Goals The science is unambiguous. To limit global warming to 1.5°C, global CO₂ emissions must fall by 45% from 2010 levels by 2030 and reach net zero by 2050. The individual emissions reduction pledges made by all 195 signatory countries to the Paris Agreement, taken together, are on track to deliver around 12% by 2035. The gap between commitment and action has never been wider, or more consequential. (UN, 2024) For the priva
May 7


Why your energy baseline is probably wrong - and why it matters
The foundation everything else rests on Before you can reduce your energy costs, before you can report your carbon emissions with confidence, before you can optimise a single workload or make a single sustainability commitment that holds up to scrutiny - you need a baseline. Not an estimate of a baseline. Not a model of what your baseline probably looks like based on your industry sector and floor area. An actual, verified, measurement-based picture of what your infrastructur
Apr 27
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